Launch Date: Apr 4th, 2005
Site Name: RemagenSafeRooms original resdesign
Description:
Redesigned graphical interface and site architecture that reinforces company “branding” targeted to an audience of end users identified as Homeowners, Builder/Contractors and Industrial/Commercial users.
Challenge:
Previous web site included a large amount of content, it was difficult to find and did not reinforce the manufactures two primary brands of safe rooms: ClosetVault or StormCloset.
Solution:
Redesign the user interface and navigation schema to so that all of the distinct information is easily found and found again upon subsequent viewing. Due to the cost, safe rooms are not an impulse buy, so the web site was designed to encourage [direct] site visitors to complete the product interest form for lead generation to regional Remagen affiliates in the visitors local area.